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Ulta Beauty

3.7 139 reviews
Cosmetics, Cosmetics & Beauty Supply, Hair Salons
Overall rating
3.7
out of 5
139 reviews
5 star 56%
4 star 8%
3 star 4%
2 star 6%
1 star 26%

About Ulta Beauty

Ulta Beauty is a renowned beauty retailer offering a vast range of cosmetics, fragrances, and body, skin, and hair care products from over 500 brands. The store features exclusive lines and a Conscious Beauty section with vegan, clean, and sustainable options. The Salon at Ulta Beauty provides various services, including haircuts, hair color, brow waxing, and makeup application. Customers praise the friendly and helpful staff, who go above and beyond to provide personalized advice and guidance. The store's manager and a makeup specialist are particularly noted for their exceptional service and willingness to assist customers with unique needs.

The team at Ulta Beauty always provides great service. The staff is eager to help customers find what they need, even checking the back for items. Cashiers are friendly and make customers aware of the store's rewards program. The store is well-stocked and maintained, providing a pleasant shopping experience. Customers leave feeling satisfied with the top-tier customer service.

Jul 2026
5.0
I went in to look for a new foundation, and I had the sweetest employee help me! Big thank you to Nallie (not sure if I’m spelling it correctly!) for finding exactly what I needed, and taking the time to explain to me undertones and shades!
Jul 2026
5.0
Niy was incredibly helpful and patient while helping me find the perfect blush and concealer. She took time to answer my questions and offered great recommendations. Overall she made my shopping experience enjoyable.
Jun 2026
5.0
I visited the Town center location and was met with the most amazing, vibrant and energetic greeting from lead Charmane! I’ve been coming to Ulta for years and as a black woman, I’ve always expected to not be addressed until check out as if it’s standard store policy and procedure, however this interaction was absolutely one of the best experiences I’ve ever had shopping at Ulta. Thank you so much Charmane, I felt welcomed, seen and happy to spend dat ish!!!! Thangyaaaa!

Here’s the lip combo that eats down every time!
Photos of Ulta Beauty, 4485 Virginia Beach Boulevard Ste B5,  Virginia Beach
All 48 photos

Hours

Monday 10AM - 8PM
Tuesday 10AM - 8PM
Wednesday 10AM - 8PM
Thursday 10AM - 9PM
Friday 10AM - 9PM
Saturday 9AM - 9PM
Sunday 10AM - 7PM

Good to know

  •  offers same-day delivery
  • walk-ins welcome
  • accepts credit cards
  • private lot parking
  • bike parking

Location

4485 Virginia Beach Boulevard Ste B5, Virginia Beach, VA 23462

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Ulta Beauty · 4485 Virginia Beach Boulevard Ste B5, Virginia Beach, VA 23462

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