About Target Optical

Target Optical in Springfield offers a seamless and enjoyable shopping experience, delivering on its promise of "expect more, pay less" with quality eye care, fashion, affordability, and a simple and fun atmosphere. The staff is welcoming and efficient, assisting customers with insurance and fittings in a timely manner. With a range of top brands, including Ray-Ban and Oakley, customers can find stylish and affordable eyeglasses and sunglasses. The store also offers a variety of contact lenses and specialty lenses. Additionally, customers praise the knowledgeable and professional staff, who make them feel valued and supported throughout the process.

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Reviews for Target Optical

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Apr 2026
I went to Target Optical and Mrs. Silvia helped me get my very first set of Progressive glasses. She was so knowledgeable and kind and gave great advice to help me narrow down my choices for frames. She even applied a health insurance saving to my bill with my primary medical insurance. Silvia assisted me with applying for a Target Red card to save an additional 5% on my purchase. Mrs. Silvia is amazing and I will definitely be coming back for my future eyewear needs and highly recommend her to anyone!
Aug 2025
Had a great experience here. We went in to ask about getting a screw repaired on a pair of sunglasses. The team quickly helped us and were able to find what we needed. They fixed the sunglasses and even cleaned them for us all free of charge! Would recommend going here for any of your glasses and sunglasses needs.
Jun 2025
I’ve been going to Target Springfield Optical Store going on 3 or maybe 4 years. My experience with Silvia has always been a pleasure & one of total satisfaction! I always keep recommending everyone to the Target Eye Doctor as well as the Optical Store. True professionals in both places!