First time going to Dr. VanDerPloeg and Ivy Hills Eyecare. Everyone was very friendly. My eye exam was very educational-loved the equipment technology. Dr. VanDerPloeg took the time to explain what he was seeing on my eye scans. Rick was extremely helpful and patient with my selection of glasses. It was a great experience- would highly recommend!
About Ivy Hills Eyecare
Ivy Hills Eyecare, located at 7397 Main St. in Newton, OH, is a trusted eye care center on the east side of Cincinnati. Led by Dr. Brian VanDerPloeg, the practice offers comprehensive eye care services, including diagnosis, treatment, and detection of vision changes. Patients appreciate the caring and dedicated staff, who prioritize comfort and satisfaction. Many reviews highlight the professionalism and personal touch of the entire team, making each visit a pleasant experience. The office is noted for its beautiful and spacious environment, contributing to a positive atmosphere. Dr. VanDerPloeg is recognized for his thoroughness, empathy, and clear communication, ensuring that all patient questions are answered. Whether it’s for an annual eye exam or urgent care, Ivy Hills Eyecare is highly recommended for anyone seeking quality eye care in the area.
Reviews
I’ve been a patient of Dr. Brian VanDerPloeg for many years—since his days at LensCrafters in Eastgate Mall—and I can confidently say he’s the best eye doctor I’ve ever had. Now at Ivy Hills Eyecare in Newtown, Dr. V continues to deliver—and consistently exceeds—expectations with exceptional care, state-of-the-art equipment, and a team that truly goes above and beyond.
As a diabetic, I need regular and thorough eye exams to monitor my health, and I trust Dr. VanDerPloeg with my eyesight 100%—or should I say 20/20! He’s extremely knowledgeable, patient, and takes the time to explain everything clearly, which gives me great peace of mind.
Rick is amazing at helping you find the perfect pair of glasses—he’ll make sure they’re just right for your needs and style. The entire Ivy Hills Eyecare team is friendly, professional, and simply the best.
I highly recommend Dr. VanDerPloeg and his team to anyone looking for top-tier eye care. Thank you, Dr. V, for so many years of outstanding service!
What a great business! Very friendly, Dr Vanderploeg is very professional and takes his time with you.
I got my no-line glasses with frame, and they came with a magnetic polarised sun glass clip on. The price for everything was $400 dollars less than my last pair. Protection plan was $42.50, last protection plan at other eyewear store was $139.95.
My wife has a pair of frames she bought years ago in the Keys.
They are going to put no line lens in them. She could never find anyone to do it. You have a lifetime customer! I will tell all my friends!!
Photos

Hours
Good to know
- wheelchair accessible
- accepts credit cards
- accepts insurance
Location
7397 Main Street Ste. J, Newtown, OH 45244
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