Optometrists in East Lansing

“The staff was excellent. I was seen promptly. Dr. Roubos was very thorough and explained things no other eye doctor has. It was refreshing to have a interaction in today's world without worrying about an ulterior motive. Since they don't sell anything, you feel like what you are being told is accurate.“

“I absolutely love Norton Eye Care & Dr. Norton! She is fantastic & I wish I got to go in more than once a year! The staff is also super friendly, energetic, and always happy to help. My most recent request came from my husband to find me "sexy specs." I relayed this information, very tongue in cheek, to the staff & when I came out of my exam there were a dozen options waiting for me! I would recommend Norton Eye Care to everyone. All day, every day.“

“Wonderful doctor, friendly staff! My family and I have been seeing Dr Lang for many years and followed him when he opened his own practice. Would certainly recommend to anyone looking.“

“Dr Latarte is very thorough, open to conversation about your issues, and very friendly.“

“I've been going here for a few years now. I like this place even better than my hometown eye doctor that I grew up going to. Staff has always been very efficient, and even when I was there the other day and they had signs up warning that they were understaffed/wait times might be longer, I was still able to get in and out fairly quickly. They pretty much have things down to a science. In addition, despite them being so busy, the employees there were very sweet and conversational, and didn't make me feel like their time was more important that getting my needs met. They've never made me feel pressured to do or buy anything EVER, they've always given me my options, and accept my answers without trying to push anything, which is a vastly different experience than I've had with ANY other eye doctor.
It's a pretty big building with quite a few people (patients and staff), so I remember that being a little intimidating when I first got there, but they really have things down to a science, so don't let it keep you from going here! They're fantastic!“

“I’ve been using the East Lansing location for a few years now. When I go for my annual checkups, I see the same staff there, it’s not a ‘revolving door’ type of employment. The staff (reception, billing, optometrist’s assistants and the optometrists) are always very friendly and exceptionally efficient in their work. Though they’re efficient, I never feel rushed and they take the time to chat and engage with their clients; all while effectively carrying out their duties. In all, I recommend them to anyone I know is looking for eye care professionals. These folks are just that…professionals.“

“Dr Landay has taken good care of my eyes over the years. He is competent and kind. I wish him the best in his retirement.“

“The staff here are the nicest people I have ever met, extremely fast service, everyone I spoke to was kind and very informative!!“

“My family have been patients of Dr. jacobs for going on 25 years. My daughter was only three years old at the time and a VERY difficult case. He has always shown the most care and had the best bed side manner of any Doctor! He not only encouraged her to keep wearing her glasses after being teased at school, but listened to her And her feelings! Over the years he’s become like more of a friend and one of the few doctors who actually knows your name AND case. He is thorough, caring, compassionate and personable! There is literally NO ONE better!!“