Permanent Makeup in Pleasanton

“Wonderful, nice cozy atmosphere…I loved the music that she played in the background! She’s very personable and friendly and experienced with her products and her services offered.“

“I LOVE my eyebrows! She did such an amazing job, far exceeded expectations! Nara was so friendly and thorough, I HIGHLY recommend her to anyone looking to get micrbladed/nanostroke/combo brows!“

“As one who is very particular, exacting, inquisitive and a Virgo, this young lady handled all of my demands with professionalism and exacting delivery. I had four consultations scheduled with different techs. I contemplated getting my brows done for 2 years casually and 1yr seriously; after all, this is my face. Ms.Parisa was the last of the four consultations over one weeks time. When she was done, I booked my appointment with her, and called to cxl the others and told them: I won't be back, period.
Parisa walked me through my fears and anxieties. We discussed expectations vs reality. She went the extra mile to help me visualize what MY brows would look like where others somehow acted like I'm supposed to just know that they would do what I wanted, just because they said so. ?. ? IT'S MY FACE!
My initial appointment was amazing ? ? ?
My follow up appointment was amazing ? ?
Her handling of my panic freak out text i sent when I forgot about all of the follow up info that she had given me told me what to do, and what to expect. She calmly and professionally walked me off the cliff, and put me back on track to healing ?.
Let me say: I am alot. But it's my frigging face!
Parisa handled me with a kind, skilled and firm hand. She managed me well and most can't.
I babied my brows for 3 weeks after each session. I still take extra care because they are a work of art.
My brows are AMAZING! Micro blade and shade/powder
I don't add any makeup, only use Cetaphil for cleaning (no soap), I use the tiniest dot of my Laroche Posay melt-in milk sunscreen on a q-tip so they won't fade and it makes them look fresh daily.
My brows are a combination of my particular vision combined with her skill and artistry. I can admit that I now know there were some flaws in my vision and she had the experience to suggest alternatives based on my face math/path that worked out for the best. Ms.Parisa has now relocated ? accross country. I will be taking a plane, train or automobile to wherever she is every couple of years.“

“I walked in to get pedicure for my special day and Mai did a great job on my difficult ingrown nails. I have one of the difficult ones where you have to dig in deep to clear out, if not I will be in pain within a week. The attentiveness was superb and didn't need to guide her what to do. Love the service and price range. Very clean and modern atmosphere.“

“Went for a spray tan and it was great. The experience was easy and I will be going again. The instructions provided for the after care to get the best results were great. I love it when you get a great spray tan and people ask where have you been to get a tan versus thinking it's a spray tan!“

“We appreciate your gift of service and your generosity goes beyond words.
Cancer takes so much away from us.
To have eye brows was a huge wish for for my Mom.
They look so beautiful ? you blessed us with your talent.
She loves them so much.
You are an angel we can’t Thank you enough!“

“I recently met the owner and learned a lot of great information about this business. I would definitely recommend reaching out to them for questions about their service. Great location too!“

“Effie is truly one of a kind! She’s been doing my hair for over five years, and I’ve followed her every step of the way — from Salon Murcel to two other salons in San Ramon, and now to 77 West Salon in Pleasanton. That alone says how much I trust and admire her work.

Effie genuinely cares about the health of your hair, but also about your overall well-being — mind and body. She’s not just a stylist; she’s an artist. Every time I leave her chair, I feel beautiful, confident, and refreshed. She’s amazing at everything she does, and her attention to detail is unmatched.

I also love the Oribe products she uses and recommends. Every product I’ve purchased through Effie and the salon has been top quality and made a real difference in my hair care routine.

A big thank you to the entire staff — especially the front desk team — for always being so warm and welcoming. And a special shoutout to the owner for creating such a positive, supportive environment. It’s clear she values her team, and that translates into how customers are treated. I’m proud to support a woman-owned business 100%.

Highly recommend Effie and 77 West Salon!“

“Found a new lash lady and I love them! The place is extremely clean, she was very professional and more importantly my lashes turned out great. Queenie did my lashes and the experience was great. Excellent customer service and just an overall pleasant experience.“

“Nancy always slays my brows! The space is clean and calm. As someone with a back injury the chair is comfortable and supportive which is appreciated. There is parking onsite.“

“The clean, reputable, fun beauty salon I've been to. I'm satisfied when I come here.“

“Nari is amazing. She does Awesome work. It's nice to have eyebrows again ? thanks Nari“