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Ulta Beauty

3.9 106 reviews
Cosmetics, Cosmetics & Beauty Supply, Hair Salons
Overall rating
3.9
out of 5
106 reviews
5 star 50%
4 star 7%
3 star 8%
2 star 9%
1 star 26%

About Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, offering over 25,000 products from 500 brands. Their Conscious Beauty selection includes vegan, clean, cruelty-free, and sustainable options. Customers can visit the in-store Salon for hair, skin, makeup, and brow services, or book appointments online. The store is praised for its friendly, personable, and helpful staff, who greet customers right away and make exchanges and returns easy. Many customers appreciate the staff's willingness to go above and beyond, providing assistance and answering questions effectively. The store is also noted for being very nice and clean. Customers have enjoyed great deals, such as buy two get one free on hair color, and have found products like Brad Mondo hair color and his wavy hair collection. However, some customers have noted that certain products can stain skin and surfaces, which can be difficult to remove. Customers have had wonderful experiences, with staff like Devin being immensely helpful and kind, and Janet, an experienced and knowledgeable stylist, providing excellent haircuts. Overall, Ulta Beauty provides a wide range of beauty offerings and a generally positive shopping experience, making it a place customers are eager to return to.

Aug 2026
5.0
Kylie was THE best!! She helped with color matching, product recommendations, perfume ideas, the promo that was going on in store she was an absolute delight and I hope that every time I go in, she’s there to help me!!
Jul 2026
5.0
I came into Ulta on Saturday looking for new makeup since I was switching brands and I’m so thankful I did! Huge shout out to Sadie who was a godsend. Not only did she walk around helping costumers and checking on people, but she was so sweet and welcoming. She helped me pick out my new face of makeup and skincare line. Very knowledgeable in the products and I appreciated her getting to know what I wanted and not just shoving products down my throat.

As for checking out, the girl at the register was also very nice. Only one thing, when we needed the manager we waited over 10 minutes for her to come up to the front and when she did, she said “I was trying to finish… read full review
Jul 2026
5.0
The customer service professional was absolutely wonderful (Morgan) helped me find the items for my Uber delivery order. She was extremely patient with me being confused about where each item was. She remained with me the entire time to help me complete my purchase. I highly recommend this store to anyone.
Photos of Ulta Beauty, 2185 Zeier Road,  Madison
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Hours

Monday 10AM - 8PM
Tuesday 10AM - 8PM
Wednesday 10AM - 8PM
Thursday 10AM - 9PM
Friday 10AM - 9PM
Saturday 9AM - 9PM
Sunday 10AM - 7PM

Good to know

  •  offers same-day delivery
  • walk-ins welcome
  • accepts credit cards
  • accepts apple pay
  • private lot parking
  • bike parking

Location

2185 Zeier Road, Madison, WI 53704

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Ulta Beauty · 2185 Zeier Road, Madison, WI 53704

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