Ulta Beauty

Ulta Beauty is renowned as the largest beauty retailer in the US, offering a wide selection of over 25,000 products from around 500 brands, including popular names like Tarte, Fenty, and Chanel. Customers appreciate the variety available, from cosmetics to hair care, and enjoy the rewards program that enhances their shopping experience. Many shoppers report positive interactions with helpful staff, noting that the location is always clean, less crowded, and served by welcoming associates. While some have mentioned inconsistencies in product knowledge among staff, others highlight how helpful they are, like when a checkout associate ordered a product online directly to a customer's doorstep with no shipping charges. The Salon at Ulta provides a range of services, including haircuts, color, and makeup application. Customers have praised their stylists, particularly Jozey, who is recognized for her detail-oriented approach and ability to listen to clients' needs. Many express appreciation for the time she takes during appointments, ensuring results that are described as genuinely elite. While some customers have experienced delays in receiving assistance during busy times, the overall experience at the salon is enhanced by kind and professional stylists. Ulta Beauty remains a favorite destination for beauty enthusiasts, offering both popular brands and exclusive products while continuously striving to improve customer service and staff training. Customers also express a desire for enhanced app features to facilitate in-store shopping.