Store was not that packed. There was a line of people checking out. I could not find the items I was looking for and the one lady I asked for assistance from told me she was with a client and couldn't help but didnt offer to call someone else to assist. Next time I'll just buy online or just go to another beauty store for what I need. Kindof frustrating considering how much you spend in there.
About Ulta Beauty
Ulta Beauty is a popular US beauty retailer, offering a wide range of products from 500 brands, including Fenty, Tarte, and CHANEL. They also feature exclusive items like Kylie Cosmetics and Olaplex. The Conscious Beauty section provides options for vegan, clean, cruelty-free, and sustainably packaged products. The Salon at Ulta Beauty offers various services, including hair, skin, and makeup treatments, as well as ear piercing.
Customers generally have positive experiences at Ulta Beauty, praising the knowledgeable and friendly staff. Jocelyn working at Natasha Denona was described as the most helpful associate, very knowledgeable about finicky undertones, and quick to find perfect concealer and foundation, with her skin described as perfection. Customers appreciate the variety of products and the professional service, especially from staff like Kathy, who provided amazing root color and bang treatment, making it a therapy experience. Nathalia's helpfulness and expertise with makeup questions, along with Rebecca's excellent assistance in locating products, help create enjoyable shopping experiences. However, some customers feel that the customer service at checkout could improve, citing issues like staff not making eye contact or providing inaccurate information about special offers. One customer shared frustration over misleading signage about a Tart maracuja juicy lip tint and a Dunkin' key chain offer, emphasizing the importance of clear communication from staff and management. Overall, customers value the product selection and services but suggest that management should focus on improving customer interactions, especially during checkout, to ensure a consistently positive experience.
Reviews
This location is the nearest one to me and I typically go here all the time. Every time I go, the workers are always asking if I need help with anything! However, I went today around 3:40ish to pick up an online order (which was my first time) and typically whenever you go somewhere to pick up product or food, I provide my name or a receipt (so I was unaware of providing an ID). I will say, shame on me for not scrolling down to the bottom of the page after ordering and seeing the instructions to bring a photo ID.
However, when I went to the online pick up kiosk, I gave the person my name and their response was “I need a photo ID or something that says your name. I can’t… read full review
I went to get a signature haircut by Anita and it was truly an amazing experience ! She listened to what I had in mind very carefully and executed it just the way I wanted and more beautifully. I’ve always been nervous going to hairdressers but she took her time and frequently asked my opinion.
Photos

Hours
Good to know
- price range: average
- offers same-day delivery
- walk-ins welcome
- accepts credit cards
- street parking
- bike parking
- wheelchair accessible
Location
15000 Potomac Town Place Unit 130, Woodbridge, VA 22191
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