About Ulta Beauty

Ulta Beauty is a large beauty retailer offering cosmetics, fragrance, and skin and hair care products from over 500 brands. The store provides expert advice from helpful and kind beauty advisors, who listen patiently and help find specific products for a customer's needs and budget. The staff is friendly and a gem, doing whatever they can to get customers the items they need despite occasional shortages. Located conveniently in a mall, the store has everything needed, though the many fragrances can be strong upon entering. Services include a salon for hair, makeup, and brow services, with options for quick store pick-up and same day delivery.

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Reviews for Ulta Beauty

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May 2026
Mia is a god send. I am a bridesmaid in a wedding in two days. I went in with a credit card and a prayer. She set me up with everything I needed and gave such wonderful advice to an absolute newbie at makeup. The next day she proceeded to help our entire bridal party when I brought them in to see her. She’s the only reason I will be a loyal customer. Give that girl a raise! She just made yall so much $$$$
May 2026
Tika is phenomenal!! She treated my mom like a queen, she took her time listening to understand what would work best for her, my mom said it was the best shampoo she has ever had, Tika took her time and did not rush, she was willing to go back over her hair and make it shorter until my mom was so happy with her hair. I cannot say enough good things about our experience!
Apr 2024
I went in to Ulta (Harrisonburg, VA) looking for a specific brand of skin care products. Sales associate, Olivia asked me about my skin care needs, she listened and patiently helped me find products that were pretty specific to my needs and more in my budget. She was helpful and kind. Thank you, Olivia!

Other that the smell of so many fragrances that hit me in the face as soon as I walked in, this was a really good experience!