About PUREWAXNYC

PUREWAXNYC offers expert hair waxing services from a highly skilled, licensed professional with many years of experience. Clients describe the service as impeccable, safe, and comfortable. The professional is incredibly clean, professional, and always makes the entire experience feel comfortable and easy. Her technique is truly impeccable, and the experience is as painless as a wax can be. She is communicative, very friendly, and puts clients at ease immediately. Her studio is spotlessly clean, well located, and easy to get to via public transportation. Clients appreciate her thorough explanations of aftercare and her patience. She is extremely honest, telling clients when to wait for their hair to be ready. Many clients have been booking waxes with her for many years and would not consider going anywhere else. The studio itself is clean, comfortable, and welcoming. Clients are very happy with the results and recommend this small woman-owned business.

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Reviews for PUREWAXNYC

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  • May 2026

    The best Brazilian wax in NY! Heena explains the full process and makes it as painless as possible. You feel like a valued customer instead of just a number. Can highly recommend and will definitely come back!

  • May 2026

    I have been coming to see Heena for years, and have moved with her across businesses. She is thorough, efficient, and just deeply kind. Her prices are very reasonable and she always works to fit me in. Can’t recommend highly enough!

  • May 2026

    I’m so happy to find Heena In the neighborhood!
    I’ve just recently moved here and struggled at first. But then found her on google maps.
    All reviews are legit. She is nice, quick and doing great job.
    Thanks!!

Hours

Monday: ClosedTuesday: 10AM - 7PM
Wednesday: 10AM - 7PM
Thursday: 10AM - 7PM
Friday: 10AM - 7PM
Saturday: 10AM - 7PM
Sunday: Closed

Location

Inside Portofino Salon, 53 W 72nd St 2nd floor, New York

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