About True Beauty WNY

True Beauty WNY is a salon that prioritizes creating a nurturing environment where clients feel comfortable being themselves. Driven professionals, including owner Tracy, pride themselves on staying up-to-date with the latest trends and translating them into customized looks for each client. The salon offers individualized attention, as seen in the reviews, where clients have praised the team for their attentiveness and ability to understand their needs. From haircuts to highlights, color, and wedding styling, the team at True Beauty WNY has demonstrated their expertise and commitment to excellence. Clients have raved about their experiences, citing pleasant interactions with the staff, beautiful results, and a welcoming atmosphere. The salon is known for its friendly environment and great value, with some clients mentioning that a haircut and blowout cost only $35, which they found to be a fantastic deal compared to other salons. Many customers appreciate the skilled stylists like Madilyn, who provides a perfect haircut and a relaxing experience, making clients feel comfortable and satisfied. Whether it’s a simple haircut, color treatment, or special event styling, True Beauty WNY has established itself as a reliable and talented salon that makes its clients look and feel their best, supporting everyone through a community built on education, artistry, and acceptance.

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Reviews for True Beauty WNY

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  • Aug 2026

    Such a wonderful experience! I am always nervous going to a new stylist but Stephanie was amazing and really helped me find a style I liked. Highly recommend her 🩷

  • Jul 2026

    I'm extremely happy with the haircut I had done from Tracy today my hair looks beautiful and I will be back thank you Tracy

  • Jul 2026

    I had Jenna as my stylist, she was absolutely amazing! I stopped trusting stylists long ago and have been doing my own hair for almost 8 years now. As a nonbinary person, I like to experiment with my hair looking femme and masc at different times of my life. I had gotten so accustomed to a stylist seeing my masc inspo pictures and instead giving me a femme cut (short bob, Karen hair, etc.) But when I showed Jenna she was so supportive and got the cut perfectly! I cannot wait for my next appointment for her! (Photos attached are my new haircut unstyled. Patchy dye job done by the one and only... me a few months ago.) You c an really see how great she did when you compare...read full review

Hours

Monday: 9AM - 2PM
4:30 - 8PM
Tuesday: 9AM - 3PM
Wednesday: ClosedThursday: 4:30 - 8PM
Friday: 9AM - 3PM
Saturday: 8AM - 1PM
Sunday: Closed