About Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, offering a wide range of products including cosmetics, fragrance, body, skin, and hair care. Customers appreciate the extensive selection, featuring over 25,000 products from 500 brands like Tarte, Fenty, and CHANEL, as well as exclusive lines. The store is known for its helpful staff, with many customers highlighting their positive experiences with consultants and stylists. Nicole, for example, is praised for her patience and knowledge, particularly when assisting customers with their skin care routines. Services offered include hair, skin, makeup, and brow services, with options for appointments or walk-ins. The salon staff receive praise for their friendliness and skill, and Shonnie, the General Manager, is recognized for her knowledge and professionalism. Additionally, Ulta Beauty maintains a clean environment, which customers find impressive. The store’s employees are friendly and always happy to help, making the shopping experience enjoyable. Overall, shoppers enjoy the helpfulness of the staff and the variety of products available, making it a go-to destination for beauty needs.

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Reviews for Ulta Beauty

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May 2026
I have visited this Ulta for about 10 years now, and I’ve never had a bad experience. Over the years management has changed, but I honestly love the new management even more. Both Sams who work here are some of the kindest most wonderful women you’ll ever meet, always extremely helpful and understanding. It is very easy to make returns if things don’t work out, and they always have my online orders ready for pickup.

As for the salon services, I’ve used multiple stylists throughout my time, with only one experience being a little rough. The one bad experience was attempting to turn my nearly black hair into honey blonde, which already was a bad idea in itself....read full review
Apr 2026
This store is well kept, very clean, and has wonderful staff. The ladies who helped me find a mask applicator were so knowledgeable about the store layout and the products in stock. They found the only applicator in the store for me in only a couple minutes and were so friendly and sweet the entire time! 🩷
Feb 2026
I came into the store a few weeks ago and was needing help with skincare. I felt like a lost puppy because I have a minimalist routine. I was in the market for something to help with dark spots and scaring on my neck. I was approached for assistance from one lady and she did good with trying to help me but I didn’t feel confident in what I was looking at. I wandered around for a few minutes and I must’ve had a perplexed look on my face. Heather rescued me and got me on track. I looked at her skin and knew she was the one that I could trust with what I needed. She asked me questions about what I was currently using and made suggestions and provided education. As a...read full review