Sep 2026
I been shopping here for years. Even though I’m far from rich I always felt welcomed and appreciated here. Also the store will work with you when most jewelry stores only allow a 90 day layaway.
About SM Diamonds
Since 1990, SM Diamonds has been Decatur's premier jeweler, offering a wide selection of diamonds, gemstones, and watches from brands like Rolex, Movado, and Citizen. They cater to various budgets and occasions. Customers appreciate the personalized service and knowledgeable staff who help find the perfect piece. SM Diamonds provides trade-in and upgrade options with a lifetime warranty. They also offer flexible financing, credit and no-credit options, and layaway plans. The store purchases gold at competitive market prices. Known for quality craftsmanship and creating lasting memories, SM Diamonds has built a strong reputation for outstanding service. Recent visitors highlight the friendly and helpful staff, great advice, and a first-class experience. Customers also praise the professionalism and craftsmanship, noting quick turnaround times and affordable pricing for custom work like engraving. Overall, SM Diamonds is recognized as a trusted place to buy fine jewelry and watches.
Reviews
Sep 2026
There’s truly nothing better than finding a jewelry business you can trust completely. They are honest, genuine, and treat you like family from the moment you walk through the door. You can feel the care they put into everything they do, and they always make sure you leave feeling valued and appreciated.
Buying diamonds and jewelry is such a special experience, and having people you know you can trust makes it even more meaningful. I’m so grateful to have found a business that puts their customers first and always goes above and beyond. I wouldn’t shop anywhere else! 💎✨
Shoutout to Amy and Malik!
Aug 2026
Had a great experience purchasing my diamond. Amy provided excellent customer service, was very helpful, patient, and answered all my questions throughout the process. She made the purchase easy and comfortable, and I really appreciate her professionalism. I’m very happy with my diamond and the overall experience. Highly recommend!
Photos
Hours
Monday 10AM - 6:30PM
Tuesday 10AM - 6:30PM
Wednesday 10AM - 6:30PM
Thursday 10AM - 6:30PM
Friday 10AM - 6:30PM
Saturday 10AM - 7PM
Sunday 12 - 6PM
Good to know
- offers repair services
- walk-ins welcome
- wheelchair accessible
- accepts credit cards
- accepts android pay
- accepts apple pay
- dogs allowed
- open to all
- bike parking
Location
3922 North Druid Hills Road, Decatur, GA 30033
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