About Ulta Beauty
Ulta Beauty is the largest beauty retailer in the US, offering over 25,000 products from 500 brands, including exclusive lines like Kylie Cosmetics and Olaplex. The store's Conscious Beauty section provides eco-friendly and cruelty-free options. The Salon at Ulta Beauty provides a range of services, from haircuts to lash extensions, which can be booked online or through walk-ins. The employees here are incredibly welcoming, helpful, and kind. Associates are amazing, helpful, and nice, effectively assisting in identifying desired services and exceeding expectations. They are focused, diligent, and great listeners who provide excellent customer service and product recommendations. While some customers have had negative experiences, the overall experience is often positive, with customers leaving satisfied and confident in their purchases.
The in-store experience at Ulta is typically pleasant—the sales associates are helpful, knowledgeable, and make shopping easy. Unfortunately, the same cannot be said about Ulta’s online experience.
I’m extremely frustrated with my experience using Ulta’s website. I was completely unable to complete a transaction or place an online or pickup order for several days, which ended up forcing me to go into the store instead.
What’s even more confusing is the explanation I received from Ulta.com. I was told my account was blocked due to placing too many orders—but that simply isn’t true. On Sunday, I purchased three items for personal use: one was...read full review
It was my first time going in the store, I asked if I could have someone help me pick out a shade to match me and I was immediately paired with a beauty advisor. Jazymn got my foundation tone in the first try, she asked me my preference what I was looking for, what my budget was like. After shade matching me, she continued with me through the store to get brushes and other needed makeup. And when we where done picking everything out, she wrote down everything that I needed to do step by step. And I was able to do my own makeup for my event 2 days later.
Cali is the best! I purchased some items and I never received the E receipt. I wanted to return one item and one associate said she was unable to help me. But I spoke with another associate who pointed me to Cali, She resolved my issue without delay. I’ve been to this Ulta on multiple occasions and Cali is always friendly and extremely helpful.