Ulta Beauty

$$$ • Cosmetics, Hair Salons, Cosmetics & Beauty Supply

1234 Wilshire Blvd, Santa Monica, CA 90403

About Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, offering over 25,000 products from 500 brands, including exclusive lines like Kylie Cosmetics and Olaplex. The store features a Conscious Beauty section with vegan, clean, cruelty-free, and sustainable options. Ulta Beauty also operates a salon that provides a range of services, including haircuts, color, brow treatments, lash extensions, and makeup applications. Customers praise the skilled stylists who listen to their needs, provide personalized recommendations, and deliver excellent results. Recently, customers have had amazing experiences with helpful staff who assist in finding products and matching skin tones. However, some have noted that the store is often sold out of items and have encountered issues with opened products. The salon welcomes both appointments and walk-ins, making it convenient for customers to pamper themselves and achieve their desired looks.

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Reviews for Ulta Beauty

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  • Jun 2026

    Have been coming to this Ulta for a few years and it is always a pleasure! The staff are always very friendly and eager to help or assist when needed. The store itself is relatively big and majority of the time has everything stocked. Would definitely recommend coming to this Ulta🎀

  • Apr 2026

    I received my BEST blowout ever from Eileen. So grateful the team was able to get my daughter and I in for this beautiful treat. She gave us tips for hair products to use and NOT use… at least on our hair.

  • Aug 2025

    Just left had the most amazing experience with Scarlet! They were so helpful in finding my products and skin matching me. BOUTA BE THE BADDEST GURL ON WILSHIRE LOVE YOU SCARLET <3!!!

Hours

Monday: 10AM - 8PM
Tuesday: 10AM - 8PM
Wednesday: 10AM - 8PM
Thursday: 10AM - 9PM
Friday: 10AM - 9PM
Saturday: 10AM - 9PM
Sunday: 11AM - 6PM

Tips

 offers same-day delivery walk-ins welcome accepts credit cards accepts apple pay street parking bike parking