Herslof Opticians

Beginning in Milwaukee in 1941, Herslof’s approach has always been to provide quality eyecare to the communities we serve, one patient at a time. We are proud to continue that tradition as a family-owned and operated eye care company serving Wisconsin. Many generations of families have trusted us, and we look forward to welcoming new patients in the future. Herslof prescription eyewear is crafted with detail locally by experienced technicians. We look forward to many more years of providing optical innovation and caring service.