About DITA - SOHO
DITA - SOHO is a California-based store known for its handcrafted eyewear and sunglasses made in Japan, focusing on exceptional craftsmanship and quality. With over 25 years of heritage, DITA emphasizes perfecting the art of eyewear rather than following fashion trends, offering unique designs without logos. Customers consistently praise the store for its excellent service, particularly highlighting the helpfulness of staff members. Ariel, the store manager, is frequently mentioned for his outstanding customer service, going above and beyond to help customers find the perfect pair of sunglasses. Many shoppers appreciate the quality of the frames and the attention to detail during their visits. One customer noted how smoothly their shopping experience went, thanks to the staff's knowledge and quick adjustments made in-store for a perfect fit. Another loyal fan shared their long-standing love for DITA and recommended visiting the store for both prescription and sunglasses. Overall, DITA - SOHO is celebrated for its stylish eyewear and top-notch service, making it a go-to destination for eyewear enthusiasts.
I'm so grateful to Dita for repairing my glasses. Not only do they have a huge selection of beautiful frames, but Ariel, who helped me, was a fantastic representative. Their kindness and expertise made the whole process easy and stress-free. I highly recommend them!
Bravo DITA, and an EXTRA bravo for Natasha at the SOHO showroom!!!
I had interest in the DITA Mach-five matte blacks for a while and decided to visit the SOHO showroom to try them on. First off, they are a very well made and a uniquely beautiful pair of shades. Instant sale for me!
I'm a bit finicky with the look of glasses and lean toward WELL MADE good looking items and they fit the bill. A quick reference ask from Natasha about the look just to confirm and I was satisfied. Satisfied so much that I asked to see some other styles to replace an old pair, and something dark or tortoise shell to add for formal and business occasions. Natasha's patient help, sense...read full review
Dita Soho delivers an exceptional shopping experience from start to finish. The quality of their eyewear is top-tier, and the craftsmanship speaks for itself. The customer service is just as impressive—the staff is knowledgeable, attentive, and genuinely helpful in finding the perfect pair. I have over five pairs and continue to add to my collection because the designs, fit, and quality are unmatched. Whether you’re shopping for something specific or just browsing, they make the process smooth and enjoyable. If you’re looking for luxury eyewear with outstanding service, Dita Soho is the place to go. Highly recommend!