Visited 12/20/25. Despite the holiday crowd, the store was clean and well stocked and the staff was incredibly friendly and helpful. The woman who helped me was very efficient and knowledgeable, which I appreciate as I found what I was looking for quickly, but she was also so kind and personable. Very pleased!
About Ulta Beauty
Ulta Beauty is a popular US beauty retailer, offering a wide range of products from over 500 brands, both in-store and online. Customers can find a variety of cosmetics, fragrances, skincare, and hair care products, as well as exclusive lines like Kylie Cosmetics and Colourpop.
The store provides a helpful and friendly customer service experience, with employees going the extra mile to assist shoppers in finding the right products. The employees are wonderfully knowledgeable, patient, and pleasant to work with. They are very helpful and personable, taking time to listen to what customers are hoping for and helping them decide between products.
Employees are praised for their attentiveness and kindness, ensuring that customers' needs are met. The salon services, including hair, skin, and makeup appointments with makeup artists like Gabby, are also well-regarded for spectacular sessions that make customers look and feel great.
In summary, Ulta Beauty provides a vast selection of beauty products, a welcoming environment, and knowledgeable staff, making it a go-to destination for beauty enthusiasts. It is a great shop where employees like what they do and enjoy helping the customer.
Reviews
Sarah was patient and wonderfully knowledgeable of her products and what would work well with my palate. Moreover she was personable and pleasant to work with. Fantastic experience.
I went to Ulta looking for a new lipstick and was so impressed with the customer service! I was asked if I needed anything a few times, and when I finally had a question about the undertone of a product the employee was very helpful in her response. She also helped me sanitize a tester so I could try it out for myself, and helped me decide (when I asked) between two products. Thank you so much!!
Photos

Hours
Good to know
- offers same-day delivery
- walk-ins welcome
- accepts credit cards
Location
21417 Nebraska Crossing Drive, Gretna, NE 68028
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