About Locke Hair

Locke Hair, formerly known as Naturally Pure Salon, is an eco-friendly and sustainable salon located in the heart of Webster Groves, Missouri. This collective of passionate artists specializes in the craft of hairdressing, dedicated to elevating the hair industry. They embrace creativity, individuality, sustainability, and community, aiming to help clients become the best version of themselves. The salon is inclusive and welcoming to everyone, regardless of gender, offering a service menu without "men's" or "women's" cuts. They charge a flat rate based on the time booked, providing a gratuity-free experience. Customers have praised the talented stylists, such as Maddie, Mattie, April, Shelby, Lacey, and Kayla, describing them as kind, professional, and skilled. Reviews highlight the high quality of haircuts, color transformations, and the clean, friendly atmosphere of the salon. Many clients have expressed gratitude for finding Locke Hair and for the positive, unpretentious environment that makes every visit special. The stylists are especially appreciated for their ability to handle curly hair and create beautiful results for all clients.

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Reviews for Locke Hair

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  • Jul 2026

    I’ve been to Chris at Locke hair 3 times now and every time it’s the best haircut I’ve ever gotten. I have 2C/3A curly hair and I’ve had to move around a lot, which means I’ve had to try many different hair salons and many different stylists. Out of all of them, Chris has been the most meticulous and consistent by far. He really cares about every little piece coming out perfect. He’s also very fun to chat with. Highly recommend.

  • Jul 2026

    Mattie did such an amazing job! She was so kind and really listened to what I was wanting done with my hair- she did a perfect job at giving me exactly what I asked for!

    The salon itself is very clean and has an overall good vibe to it! Everyone was so kind and helpful and I will definitely be back here! :)

  • Jul 2026

    I've gotten my hair permed by Marcy twice (Jul'25 and May'26), and it was a great experience both times. They're very good about making sure you're comfortable every step of the way. It's a very welcoming atmosphere and a lot of the stylists are LGBTQ+. My perm + cut ends up being around $250, and Locke Hair has a no-tip (or tip-already-included) system.

    Unfortunately I don't take a lot of good pictures of myself, so I'm afraid these are the best I can do lol.

    [If anyone is considering getting a perm for the first time, here's what my process looks like: First, I did a free 15 minute consultation so that Marcy could confirm what style I wanted and make sure...read full review

Hours

Monday: ClosedTuesday: 9AM - 7PM
Wednesday: 9AM - 7PM
Thursday: 9AM - 7PM
Friday: 9AM - 5PM
Saturday: 9AM - 5PM
Sunday: Closed

Tips

by appointment only wheelchair accessible gender-neutral restrooms accepts credit cards accepts android pay accepts apple pay good for kids private lot parking free wi-fi women-owned