Ulta Beauty

$ • Cosmetics, Cosmetics & Beauty Supply, Hair Salons

8106 Shops Way, Northborough, MA 01532

About Ulta Beauty

Ulta Beauty is a popular US beauty retailer, known for its extensive range of products and exceptional customer service. Customers appreciate the variety of options available, including popular brands like Tarte, Fenty, and CHANEL, as well as exclusive brands such as Kylie Cosmetics, Olaplex, and Colourpop. The retailer's Conscious Beauty section offers a selection of eco-friendly products. Customers often praise the helpfulness and knowledge of Ulta Beauty's employees. One customer highlighted the skill of the eyebrow specialist, while another had a positive experience with an associate who took the time to understand their sensitive skin and help them find the right products. The salon area is described as clean and comfortable, and the overall store experience is highly recommended for its wide range of products, eco-friendly options, and outstanding customer service.

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Reviews for Ulta Beauty

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  • Jan 2026

    The Northbourough store is the best in the area compared to others! This store has a wide selection of designer makeup lines such as Channel and Dior. I find this store also carries lots of new less known name brand products which are really fun to explore. Overall this store has a great flow and lightning which makes the shopping experience much better. The staff is professional and very helpful too. I have found that other locations lack everything this store excels at. I have never heard those annoying products alarms beeping while shopping here. In other locations they are constantly beeping without any employee doing anything about this so it drives customers right...read full review

  • May 2025

    I had a hair appointment with Maeve for a full highlight. She was awesome!! She made sure to understand what I wanted which was really helpful. She was gentle with my hair, friendly, welcoming and we were able to laugh throughout the service. She was super professional. The salon area was clean and comfortable. Everyone in the store was friendly and willing to help as well. I was shopping afterward and one associate helped me look into perfumes, and the woman who checked me out was also super nice. A very good store!

  • Mar 2025

    I had the pleasure of being helped by Cindy and David at the Ulta store in Northborough, and I can't recommend them highly enough! Both are incredibly knowledgeable about the products and masters of color matching. They take the time to listen and respect your opinions, ensuring you feel completely comfortable throughout the process. They work with you to find the best makeup to enhance your features and explain how to use the products with such care and clarity. Their professionalism is unmatched, yet they remain personable and approachable, making the entire experience enjoyable and stress-free. Cindy and David truly go above and beyond—thank you both for your outstanding...read full review

Hours

Monday: 10AM - 8PM
Tuesday: 10AM - 8PM
Wednesday: 10AM - 8PM
Thursday: 10AM - 9PM
Friday: 10AM - 9PM
Saturday: 10AM - 9PM
Sunday: 11AM - 6PM

Tips

price range: average  offers same-day delivery walk-ins welcome accepts android pay private lot parking bike parking