Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, featuring over 25,000 products from 500 brands, including Tarte, Fenty, Redken, and CHANEL. The store showcases exclusive lines such as Kylie Cosmetics, Olaplex, and the Ulta Beauty Collection. Conscious Beauty at Ulta Beauty offers vegan, clean, cruelty-free, and sustainable options. The Salon at Ulta Beauty provides various services, including haircuts, color, brow waxing, and lash extensions, available for online booking. While the store selection is impressive, some customers have felt uncomfortable due to the staff's behavior, noting that they can come across as judgmental and overly watchful. However, many customers appreciate the helpfulness and professionalism of specific staff members, like Fatima, who has received praise for her friendly and attentive service, guiding customers in finding the right products and making thoughtful recommendations.