Ulta Beauty

Ulta Beauty offers a vast selection of over 25,000 products from 500 brands, including exclusive lines like Kylie Cosmetics and Olaplex. The store provides a wide range of options for customers with varying preferences, including vegan, clean ingredient, cruelty-free, and sustainable packaging choices. The Salon at Ulta Beauty offers hair, skin, makeup, brow services, and ear piercing, with the option to book appointments online. Customers have had positive experiences with the helpful and knowledgeable staff, who take the time to understand individual needs and provide personalized recommendations. However, some customers have noted that testers for certain products may be broken, making it difficult to try before buying. Overall, Ulta Beauty provides a welcoming and relaxing environment for customers to explore and find the right products for their beauty needs.