About Ulta Beauty

Ulta Beauty is a popular beauty retailer in the US, known for its extensive selection of over 25,000 products from 500 brands, including Tarte, Fenty, and CHANEL. Customers can find exclusive brands like Kylie Cosmetics and Olaplex. The store focuses on conscious beauty, offering vegan, clean, and cruelty-free products. The staff are very helpful and can help you find the perfect scent or the perfect match for foundation. The Salon at Ulta provides various services, such as haircuts, makeup applications, and brow services, with options for appointments and walk-ins. Experiences at Ulta Beauty can vary. Some customers appreciate the excellent service, receiving helpful product recommendations. However, others have faced discomfort, noting that staff may be overly watchful. On a positive note, customers have found unique products to be delightful and long-lasting. The staff are very helpful with encouraging words, helping you find your new favorite perfume and making you feel beautiful. Overall, Ulta Beauty offers a wide range of products and services.

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Reviews for Ulta Beauty

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May 2026
Mrs. April is awesome and her energy is amazing. as soon as she saw me she approached me and helped me with everything I need it. She really changed my mind about the customer service at this specific location I will definitely keep coming back and look for her.
Mar 2026
Review is specific for the salon, Zariah is AMAZING! She has colored and styled my hair twice and both times she crushed it. I didn’t even know exactly what I wanted to do with my hair and she gave me such a great highlight and cut. Will be going back!
Feb 2026
When I first walked in to the store I asked two young ladies for some help finding a more natural makeup look like tinted type makeup. For context I haven’t worn makeup in a while and I wanted something that was light for an upcoming trip. The girls were not super helpful other than saying 2 brands.When I asked where those brands where one girl pointed at the sign on the side of the wall and said “it will be under the sign that has the product name” I had every intention of of writing a bad review because not only were the girls unhelpful they were kind of rude. However I gave this store 5 stars only because I was approached by a woman that offered to help me, I...read full review